Welcome to New Balance 420!
We at New Balance 420 are a small family-owned business with a passion for bohemian fashion, decor and accessories. We are importers of exclusive and handmade wooden decor, clothing, and jewelry items from Indonesia, Bali, The Netherlands, India and Nepal.
Have a look at our catalogue for all your Boho-Chic, Hippie and Trance fashion items and check in regularly for updates and styling ideas from our fashion and spirituality blog.
“In modern use, the term “Bohemian” is applied to people who live unconventional, usually artistic, lives. The adherents of the “Bloomsbury Group“, which formed around the Stephen sisters, Vanessa Bell and Virginia Woolf in the early 20th century, are among the best-known examples. The original “Bohemians” were travellers or refugees from central Europe (hence, the French bohémien, for “gypsy”).
Reflecting on the fashion style of “boho-chic” in the early years of the 21st century, the Sunday Times thought it ironic that “fashionable girls wore ruffly floral skirts in the hope of looking bohemian, nomadic, spirited and non-bourgeois”, whereas “gypsy girls themselves … are sexy and delightful precisely because they do not give a hoot for fashion”. By contrast, in the late 19th century and first half of the 20th, aspects of Bohemian fashion reflected the lifestyle itself.” – from Wikipedia.
We cater for Free Spirits – Please feel free to make any inquiries regarding imported items – we’ll even go the extra mile and see if we can source something specific for you!